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Velox digital decoration solutions for printing directly on necked beverage cans offer major sustainability enhancements, reducing environmental footprint across the entire decoration process and beyond.
Our mass production solutions eliminate the use of shrink sleeves and labels, saving tons of plastics annually, while also dramatically cutting production waste. Velox solutions make it possible to recycle the decorated cans and to reduce decoration equipment, process steps and energy consumption.
Decoration Technology that Makes a Difference
Less Plastic
Replacing shrink sleeves or labels with direct printing in high-volume production enables tons of single-use plastics to be saved per year. In other words, for every 100 million cans, 200 tons of shrink-sleeve or label plastic are saved. In addition, using Velox's mass production direct-to-shape digital decoration technology eliminates label liners and adhesives, further reducing the use of plastic.
Reduced Waste and Increased Recyclability
Eliminating the need for plastic shrink sleeves and labels also dramatically cuts production scrap resulting from typical sleeving artifacts such as seam distortion, “flowering”, wrinkling, the “wet T-shirt” effect and machine setup.
Moreover, necked beverage cans decorated using direct printing are recyclable, unlike cans decorated using shrink sleeves or labels that are not separated from the aluminum can post-use. Beverage can decoration technology that eliminates labels or shrink sleeves makes the aluminum cans that we drink from far more recyclable.
Less Overproduction, Shipping and Inventory
With Velox's direct-to-shape digital decoration technology, producers can move to print on demand, which in turn reduces beverage can overproduction as well inventory storage and shipping. Craft breweries and other small-to-medium beverage brands can enjoy the inherent operational flexibility of digital technology, which offers any size runs at mass production speeds of up to 500 containers per minute.
Energy-Saving Technology
When using sleeves and labels, the storage alone creates its own environmental issues. For starters, shrink sleeves and labels must be stored in temperature-controlled rooms, which increases energy use. Also, shrink sleeves require energy-consuming hot-air tunnels to apply them to the necked beverage cans. In contrast, in the direct-to-shape digital process, less equipment is needed throughout the decoration process, which lowers overall energy consumption.