Constantly changing designs

Brand-Consumer Engagement

Constantly changing designs

Consumer attention is remarkably short, and getting shorter all the time. Within weeks of a new product decoration first appearing on the shelf, many consumers no longer notice it. Utilizing digital decoration as the principal technology allows the product decoration to constantly change.

How will bringing decoration alive in this way drive up consumer attention? Dynamic product decoration could feature fruit of the season, painter of the month, tip of the week, or any other idea.

Freedom of design

Photorealistic images

Unlimited color matching

Unlimited gradients and half-tones

Sharp text

Unique substrate interactions

Tactile embellishment

Gloss & matte embellishment

360° endless designs

End-to-end decoration

Brand-consumer engagement

Mass customization

Multiple designs for greater value

Constantly changing designs

Voice of the customer

Personalization

Brand cooperation

Co-branding

Operational agility